Chainstarters sees a big future for NFTs and how they can be leveraged by brands. One of the biggest areas of opportunity for “NFT 2.0” is in the retail space – especially for brands that sell high-end luxury items.
Imagine going into a store, buying a new handbag and minting an NFT that is tied to the physical item you just purchased – right then and there. That NFT serves as proof of authenticity for the item and is something you can show to your friends. If the brand has a presence in the metaverse, it may also grant access and unlock special offers within.